Tyson Foods and Nebraska Beef Council team up to fight hunger in Mid-Nebraska

May 18, 2012
by WLJ

Tyson Foods, Inc. last week donated 10,000 pounds of ground beef to Community Action Partnership of Mid-Nebraska Food Bank. The donation was made in celebration of Nebraska Beef Month and as part of an effort to feed people in need and promote public awareness of hunger in America.

The Nebraska Beef Council supports the state’s 21,000-plus cattle farmers who, together, make up a $7 billion per year statewide industry by annually encouraging families to eat beef in May.

“Beef Month is a great time to reflect on the hard working men and women who raise safe, nutritious beef products that feed the world,” said Nebraska Beef Council Board Chairman Steve Hanson. “This donation from Tyson is a reminder that we all can help in the fight against hunger.”

Mid-Nebraska Food Bank serves 27 counties in southcentral Nebraska and two counties in Kansas. The food bank and its agencies served more than 22,000 individuals in 9,300 households in 2011.

“We are very appreciative of the donation that Tyson is making to help alleviate hunger issues that are faced by many in the rural areas of Nebraska,” said Rich Weiss, nutrition services director for Community Action Partnership of Mid- Nebraska Food Bank. “The donated ground beef will be distributed to the pantries in all the counties in our service area.”

Early in 2011, Tyson launched the “Know Hunger” campaign to raise hunger awareness. As part of the campaign, the company released the results of a survey which found that one in four Americans is worried about having enough money to put food on the table in the next year. Another key finding is that many Americans are unaware of how serious hunger is in their own communities. The effort is part of the idea to let people know hunger exists in every single community in our country. We should all KNOW Hunger.

“Since we’re in the food business, it makes sense for our company to donate protein to feed people in need; however, we also believe in raising hunger awareness,” said Donnie Smith, president and CEO of Tyson Foods. “We’re encouraging people across the nation, including our own team members, to step forward and get involved in the fight against hunger.”

Tyson Foods has fought hunger in the U.S. for a decade, donating more than 86 million pounds of protein, or the equivalent of 344 million meals. The company partners with Food Research and Action Center, Feeding America, Share Our Strength, Lift Up America and the League of United Latin American Citizens to raise awareness and help feed the hungry across the nation.

Meat and poultry are excellent sources of heme iron, which is especially important for women, children and adolescent girls, who are often deficient in iron.— WLJ