Checkoff gauges consumer issues surrounding beef safety

Oct 29, 2010
The beef checkoff conducts p e r i o d i c surveys to m o n i t o r consumer confidence in the safety of beef. These studies provide measures of the effects on consumers of issues in the marketing environment and support a strategic foundation for consumer and influencer programs in issues management and communications.

You must Sign In or Register to access this content

Not a subscriber yet? Try WLJ free for 30 days!

Register to read WLJ's digital edition and enjoy unlimited access to the news source more livestock producers depend on.

Click here to begin your free 30 day trial subscription.

Current Users


Forget your password?
Subscribe

Current WLJ subscribers: Log in using your six-digit customer number, which you will find printed above your name on the mailing label of your weekly journal. Use the password wlj123, then go to the profile page to customize your password and log in as you wish.