NCBA unveils enhanced educational platform for 2010 industry convention

Dec 11, 2009
by WLJ

New, dynamic educational sessions with direct access to the leading authorities on pressing cattle industry issues, as well as discussion with other producers facing similar challenges, are available at the 2010 Cattle Industry Convention and National Cattlemen’s Beef Association (NCBA) Trade Show in San Antonio, TX, starting Jan. 27.

The 17th annual Cattlemen’s College is a tremendous opportunity for all segments of the cattle industry to gain knowledge on the new ideas and technologies available to improve profitability. Sponsored by Pfizer Animal Health, this day-long event offers 15 sessions that cover all aspects of cattle production and marketing. To address today’s challenging industry environment, the 2010 curriculum will focus on four primary tracks: The political and economic climate; Building consumer confidence and demand; Enhancing profitability; Empowering producers to advocate for the industry.

NCBA is partnering with the Beef Reproduction Task Force and Beef Reproduction Leadership Team to offer the 2010 Applied Reproductive Strategies in Beef Cattle, a new workshop designed to improve understanding and management of the estrous cycle, estrus synchronization protocols, and other approaches to improving the efficiency of reproductive rates, as well as strategies to improve cowherd profitability via enhanced management techniques and strategies.

Nutritional influences on reproductive success and the role of male fertility will also be covered. The program is designed for beef producers, veterinarians and artificial insemination (AI) technicians, as well as anyone interested in beef cattle reproduction.

Specific topics will include:

Reproductive management protocols for cows and heifers; Nutritional management of the breeding herd; Utilizing AI and carcass traits in development of a breeding herd; Producer perspectives on reproductive management technologies.

Registration for Cattlemen’s College and the Applied Reproductive Strategies Workshop can be completed at convregistration.aspx. — WLJ