BEEF bits

Jul 17, 2009
by WLJ


BEEF bits


Wyoming Beef Council elects officers

Wyoming beef producers Spencer Ellis, Lovell, WY, and Judy West, Chugwater, WY, were named to leadership positions at the June 5, 2009, Wyoming Beef Council (WBC) meeting in Gillette, WY. The volunteer leaders will help shape the direction and outline priorities for the investment of Wyoming’s beef checkoff in fiscal year 2010. Ellis, elected chairman of WBC, is a third-generation rancher and past president of Wyoming Board of Agriculture. West, elected vicechairman, runs a cow/calf operation with her husband and was past president of the Wyoming CattleWomen. WBC is a five-member board of beef producers who administer the Wyoming beef checkoff assessment. Their goal is to increase beef demand.

Beef industry honors military

The North Dakota Beef Commission, the North Dakota Stockmen’s Association, and the North Dakota CattleWomen will salute active servicemen and servicewomen and their families at the North Dakota State Fair at the Beef Industry Military Appreciation Day on Tuesday, July 28, in the Pioneer Village on the State Fairgrounds in Minot, ND. In honor of Military Day, the North Dakota State Fair is offering a free beef dinner from 11 a.m. to 1 p.m., games for children and prize drawings, as well as reduced gate admission to military personnel (with military ID and coupon), free carnival rides for military families from 1 p.m. to 3 p.m., $5 off the daily unlimited-carnival-ride wristband, and half-price NPRA Championship Bull Riding tickets July 28-29. Coupons and tickets are available online at

State beef councils host webinar

The National Cattlemen’s Beef Association hosted a webinar, an online interactive course, titled “The Power of Protein in Optimal Health,” in conjunction with state beef councils from California, Nebraska, Oregon and Washington on July 9. Nearly 100 nutrition professionals across California took part in the 90-minute session which challenged health professionals to rethink protein’s role in optimal health. The goal of the protein webinar was to increase awareness of protein benefits within the nutrition community by using online interactive technology to provide the latest research findings to dietitians and nutrition professionals via their own desks. The webinar speakers said the Recommended Daily Allowance for protein is currently set to prevent nutritional deficiencies, but does not consider amounts needed to promote optimal health.

National Beef reports quarterly drop

National Beef Packing Co. reported a decrease of $28 million in third-quarter profits as soft demand slowed volumes and dragged on sales prices. The Kansas City, MO-based beef packer said net income for the 13 weeks ending May 30 was about $46.3 million, compared with net income of $74.3 million in the 14-week third quarter of fiscal year 2008. Sales were about $1.32 billion, compared with $1.53 billion last year. A 4.5 percent decrease in the average volume of cattle processed per week and the extra week in the prior reporting period contributed to the drop in sales, National Beef said. Meanwhile, average sales prices per head decreased nearly 2.6 percent during the current period as demand for beef products diminished compared with the same period last year. Year-to-date income for National Beef was $73.3 million on revenues of about $4.05 billion versus $39.7 million on sales of roughly $4.23 billion.

Annual burger recipe contest

This summer, the beef checkoff is once again teaming up with Sutter Home on their Build a Better Burger promotion and contest! Consumers can enter their original burger recipes for a chance to win the grand prize of $50,000. Retailers are aiming to increase ground beef sales through this popular contest. The Sutter Home Build a Better Burger program features retail displays in approximately 10,000 stores, coupons, various point-of-sale materials, national print, radio and online advertisements. Print advertisements showcasing the contest are featured in publications such as Everyday with Rachel Ray, Cooking Light, Food & Wine, and The Food Network. The contest deadline is July 29, 2009.

NSF and Paragon launch food forums

NSF International, a not-for-profit public health and safety organization, has partnered with Paragon Leadership International, a Michigan-headquartered leadership development firm, to launch a new series of food safety leadership forums—The Food Epprentice ExperienceTM —to further develop the talents and social contributions of the state’s best and brightest future food industry leaders. Participants will collaborate to create sustainable, innovative solutions to critical challenges including increasing public knowledge of safe food handling procedures and expanding agriculture as an economic driver in Michigan. The first one-day forum is scheduled for Thursday, Oct. 1, in Ann Arbor, MI.