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Sep 12, 2008
Texas Beef Council cuts budget Following a lengthy budgeting process, the Texas Beef Council (TBC) Board of Directors approved a $6.36 million Checkoff program budget for Fiscal 2009 that includes beef advertising, marketing, nutrition outreach, promotions at consumer events and in retail, export efforts, foodservice communications and more. The new budget reflects a $490,000 decrease from last year. "With Checkoff collections significantly down again, leveraging Checkoff dollars is more...

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