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USMEF survey shows Taiwan's consumers demanding U.S. beef now

Sep 20, 2004
Taiwanese consumers are most influenced by television advertising when it comes to buying beef, in future the majority will want to know where the beef they consume comes from and 74 percent will or are likely to buy and eat U.S. beef after the import ban is lifted. These are the results of a consumer survey conducted by the U.S. Meat Export Federation (USMEF) at Taiwan's premier food show, Food Taipei 2004. The show provided an excellent op...

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